Brief Two- Ruby Hirst

Mini Infographic:

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Communication objective

I wanted to communicate the idea of making a healthy smoothie and showing the measurements and process.

I researched fonts and found that a lot of smoothie infographics used curvy writing for their titles and plain writing for the writing. So I used Apple Chancery for my title and Avenir for my writing.

I had writing a long paragraph about the health benefits of each individual ingredient but it made my poster look really boring. So instead, I combined the different health benefits and placed them all around the blender in a way that made it look like the words were being blended up. I wanted to create this motion to show the final step of making a healthy smoothie.

Use of colour

Colour was a huge part of my infographic. I thoroughly enjoyed learning about the effective use of colour. It was my favourite research topic that I did. So from the research I found, I came up with using three main colours; green, yellow and white. I used a deep green background to engage and attract the audience. Since I created a bright yellow blender to highlight the outline of it. White font is simple but effective because it stands out the most..

What have you used in class to achieve this

I used the lecture slides as guides for creating my poster. I also researched more thoroughly on the most beneficial lecture slides. This helped me to understand the marking criteria and also how to create an effective infographic.

Learning how to use the pen tool helped my to create kale leaves on my infographic. I first used two shapes then used the pen tool to create rough looking edges on the leaves.

I used shapes to create the banana and blueberries. I also used shapes to create the blender. This was the most difficult thing I created. I forgot how to hide the unwanted shapes; luckily I just played around with the different pathfinder effects and managed to find the right effects to use.

Small art board

The art board is supposed to show the audience what the main poster is about, so I made the title the main aspect of my art board.

I used blueberries as my picture to give a little hint into what will be used to create the smoothie. I also used the same font that I used for my main poster title to tie it together.

Top 5 Comments

Lenavisualcomm- Week 1- Topic Choice:

Cool topic choice and I don’t think a lot of other people will do anything like this. I think the topic will help you to come up with some original and interesting ideas! There are some cool infographics about animal shelters online! It is a good place to start to find inspiration. Also the SPCA website looks very info-graphical 🙂

Shannonpentecost- Symbols

I like the idea of using symbols. But you are right, you need to choose symbols that are universal and easy to understand straight away. Researching symbols before choosing them will help you figure out what ones would work for your poster. Good luck ❤

BeckyVisCom- Work in Progress #2

It is a smart idea to use colours that are ‘girly’ because it will attract guys to look at your poster. I like that there are informative facts on your poster but continue to keep them brief so the audience don’t lose interest in what you have to say! I can’t wait to see what is coming up next on this poster

Shannonpentecost- Development

I love your poster! When I first saw it, I thought it was a professional poster! Amazing!!

I am having a hard time reading the small writing in the circles on the left. The font is a little too narrow for my blind eyes! Maybe see if there is a font that has the same shape to it but maybe just a fraction thicker? Good luck 🙂

BeckyVisCom- Work in Progress #7

I like the male and female in your mini infographic, it establishes visually what your main infographic is about and uses universal signs to do so. I am not sure about the white female in the 22 leaders fact. It seems a bit too bright and stands out for no reason. You could around with the colours you have used and see if there is a better fit.

WIP- Continuing with Illustrator

This week has just been solely working on Illustrator. I thought I had almost finished my poster until I asked someone for their opinion and they did not like my choice of colours. They thought it did not match my topic.I also feel like my font is very ‘old school’ so I need to keep researching to find the right font. I feel like something else is missing but cannot figure out what it is. I feel like my poster is a bit too plain and not advanced enough for this assignment.

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So next week (my final week of this project), I will be focussing on changing the colour scheme, adding something more to it and finding a more suited font.

WIP- Starting my Infographic

This week, I started to create my infographic. I have been playing around with different ideas, shapes and colours. I like the idea of having a blender as the main shape on my page. I also want the blender to be a bright colour so it stands out and is the first thing that people see when they look at my poster.

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After starting my poster, I got quite stuck. I did not think the idea I had in my head was developed enough to go through with it. I also thought there was too much writing on poster and that it was getting quite boring to look at. I also think that having the ingredients as just squares, is not exciting enough so I am going to draw out the ingredients instead.

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I also did more research and was inspired by some really cool ideas on google. These are all smoothie infographics. I do not want to copy the ideas but researching this showed me that there are so many different ways I could produce a poster. I am going to take a little break from working on my poster so i can come up with a better idea next week

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Typography is a crucial part of an infographic. It is important to pick the right typography for your poster because it helps to explain the information on your poster. I found a few vital facts that will help me to find the best type for my infographic.

Different styles of font:

  • Regular
  • Italic
  • Condensed
  • Bold
  • Bold Italic
  • Black

Different symbols of type help to convey a message by using things such as:

  • Letters
  • Numerals
  • Punctuation
  • Icons
  • Emojis

The most used fonts in graphic design are:

  • Helvetica
  • Trajan
  • Garamond
  • Futura
  • Bodoni

Below is a poster I found on a website. This poster narrows down the best fonts depending on what you want from you infographic:



WIP- Gathering Information

This week, I just worked on gathering information for my infographic. I want int to be informative and have information that people may not already know. This is what I have come up with so far:

Kale- Kale is a green vegetable typically used in salads and stir-fry’s but can be thrown into a smoothie for extra nutrition. It is full of fibre, Vitamin A, C and K, Omega 3 and protein.

Blueberries- Blueberries are not only tasty, but have one of the best health benefits of fruit. These benefits include Vitamin K, Manganese, Vitamin C, Fibre and copper.

Banana- Not only do bananas have a variety of vitamins and minerals, they are also very filling. The list of vitamins and minerals are Vitamin B6, Manganese, Vitamin C, Potassium, Protein, Magnesium and Iron.

Spirulina Powder is a type of natural algae that is high in protein, vitamin B, iron and antioxidants.

Almond Milk- Since Almond milk is made from water and almonds, it is very natural and things have not been added to it. It is low in fat but high in energy, protein, lipids, fibre, calcium, iron, magnesium, and Vitamin C and B6.

Greek Yogurt- Greek yogurt is first of all, a probiotic, which has good bacteria that helps to clean your body. It is also full of protein, vitamin B12, Potassium, Iodine and Calcium.


Use of Colour

I love using colour. But while I have been coming up with concepts and ideas for this poster, I was finding it difficult to think of good colours to use and I still have not grasped the logic behind the use of colour. So I decided to research how to influence effectively with colour.

The research that I found suggested these great tips that are useful to create colour schemes for an infographic:

  1. Stick to just two main colours and only use four colours overall so it does not make your poster look too busy.
  2. The two colours you choose as your main colours, make them clear and bold while the other colour should be complementary (subtle and warm).
  3. Use the subject of your poster to determine what colours you use. For example, if your subject is coffee, you could use different shades of brown.

research from:

I found this poster very useful for inspiration:

Work In Progress: Concepts and ideas

This week, I have done a few sketched ideas for my infographic. I want to have a big blender as the main image and then have lots of little images of ingredients around it. The title will be big and bold and will also have a little blurb with all the nutritional information.

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